Keepin’ It Real with Kelly Cutrone!!

June 10, 2009

Kelly Cutrone, wife of Andy Warhol’s protege Ronnie Cutrone is our favorite sharp tonged boss from The Hills and The City on MTV is the CEO of People’s Revolution. People’s Revolution is a public relations, branding and marketing firm which she founded as a fashion entrepreneur. In her line of work, she has had the opportunity to work with clients such as Vivienne Westwood ( think Sex and the City Movie, Carrie’s wedding dress designer) to Sass & Bride. She works with a lot of unknown, non-mainstream clients because she appreciated their work and can see their visions through their art of making clothing.

Kelly is most well known for her stints on MTV, however she doesn’t seem to stay too far away from the news headlines either. In September of 2002 her agency successfully broke the record for the amount of fashions shows (5) in one day, because she was the only one willing to do shows on the anniversary of September 11th. Her reasoning ? “We’re the People’s Revolution, and we refuse to grieve on a day like [September 11th]. We’re gonna celebrate life and beauty.At the end of the day, PR is really a service business, so you really have to want to serve!” I’m not sure if that is a good response, but hey someone has to be controversial, why not her ?

She also made headlines when she decided that she would bring Ashely Dupree ( you know, Elliot Splitzer’s call girl ) to one of her client’s ( Yigal Azriel) shows. He fired her saying he’s “not going to work with [Cutrone] anymore” because of this incident. Kelly’s rationale was the Ashley wasn’t wearing his clothes nor have Yigal and her met, so why can’t they be friends and hang out? But, Azriel was not buying it. Was that a publicity thing or what? Cutrone denies it, but it sure did get her in the papers and on the web.

Kelly has had her share of drama, but really all she wants to do is her job. And that she does. She works really hard to keep People’s Revolution rolling. People’s Rev. started off as Cutrone & Weinberg, turned into Untitled, which is now probably the largest management company in the country. She once believed that Fashion was the new Rock and Roll, so she dove right into the industry and prospered from there. She is idealist, the name of the company is living proof of such.

She calls herself the Mother Theresa of avante-guard because she is a representative of the under dog designer. She is a visionary that capitalizes on pop culture, I guess she gets that from the Warhol’s.

However Cutrone will never loose her edge of being the HBIC ( head b*tch in charge) at People’s Rev. that we all see on television. She wears all black, her hair is jet black and rarely combed, and she religiously wears no make up and yet she is a powerful influence in the fashion industry. She is the complete opposite of her work, but opposites attract, right ?

Contrary to popular beliefs, Kelly doesn’t see herself as a b*tch. She just sees herself as being honest, which is important in this industry. She likes and respects when women speak the truth, ask questions, and stand for what they believe in. And Kelly does just that. She is straight forward and possesses an iron fist. She once claimed that she can say “That is not your seat, please get up,” in 13 languages, which seems useful for the high profile fashion shows she produces. She has even gone as far as to hire people to sit in front row seats and not to move until told to do so by a Staff member. Intense right ? Nope , just doing her job and taking it seriously.

Despite the speculation around Cutrones “scary” attitude, she does seem to have a soft spot in her heart for her daughter. She was quoted in an interview as saying that one of the things she was looking forward to in fashion week was to see her child go to kindergarten, which is intensely sweet. Her daughter Ava, born in 2002, seems to be the most important to her. She takes her job as a mother seriously, eating breakfast with Ava, taking her to school every morning before work and making sure that Ava remembers that she is loved no matter what. Cutrone is really hands on with her daughter, opting out of the live-in nanny trend that has swept the homes of the elite from coast to coast.


At the end of the day, whether we love or hate Cutrone, she is dedicated to her craft and to her family life, and there is nothing bad about that. Yes, she makes mistakes, but she is moving forward and trying to make the best out of her company and herself. In fact, she has a few upcoming projects. She is making a new television series on Bravo called Kell On Earth from the producers of Project Runway and Top Chef to be aired in the fall of 2009. She is also writing a book called Girls’ Guide to Life and Power to be released January 2010 by HarperCollins publishing company.

Finally, Kelly is expanding her company which means she is hiring. Shoot her an email with your resume at kc.assist@peoplesrevolution.com to see if you can have a chance to be in her upcoming show. I’m not sure if the pool is closed, but hey it’s worth a shot.

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