September 12, 2009
ATTENTION: YOU MUST CLICK THE IMAGE TO SEE THE ENTIRE THING. I AM WORKING ON THIS PROBLEM.
I know I have been gone forever. But I have been super super busy with the beginning of school, shopping for classes and textbooks, meetings, and the most important event of all Fashion’s Night Out, which I am going to tell you ALLL about right now.
So I am on the 5 o’clock bus to New York, because of course I had class, and there is a lot of traffic and it starts to rain, which I am dreading because I forgot my umbrella. Thank goodness we get there and it is not raining.
I didn’t get to NY until 7:45pm, so I needed to do a quick edit to my itinerary I crossed off everything except Bergdorf Goodman where I had to see Andrea Leon Talley.
So I catch the F train and get down to 5th avenue and the place is buzzing. I have never seen New York like this. People weren’t rushing to work or rushing anywhere but to the next store to see the festivities. People are dressed up in their best, most fashion forward clothing. Men in ball gowns, ladies in feathers and African style face paint, just the works!
So I get to Bergdorf’s and the line is wrapped around the building. So of course I am more than happy to wait because I have to get it, have to. So while I am standing in line I get the pleasure of standing behind two models and their friends. Hearing them complain about waiting kind of ruffled my feathers because I would do almost anything just to be apart of this whole experience and they just seemed ungrateful.
So while they were babbling on and on I see Yeohlee Tang. Now you cannot miss her tinsel-like grey hair anywhere. I am absolutely stunned to see not only a designer I wrote about, but also a designer period. So I do the whole fan thing and I am like “ oh –my-god Yeohlee, hi I love you” and she is like “hi.” In a really sweet way of course. So I am so happy that I saw her I forgot to get a picture, which sucks. So after she leaves I try to turn around and talk about it to the girls behind me and of course they don’t even know who she is, no one did. I am just stunned. Who are these people that do not know Yoehlee, she is like a celebrity to me.
Anyways while I was waiting in line I took these pictures of the window displays at Bergdorf. They are just as amazing as I told you about in my previous post right?
So I finally get in and there is a huge push and shove thing going on. The guards on the outside are much, much nicer than the ones inside; they are kind of dealing with us like we are criminals for wanting to come in the store. “ Hurry up, keep moving, do not stop,” they shouted the whole time. The elastic in my shirt even broke trying to fight for myself through the crowd.
Ok so I get out of the rut and I am walking around Bergdorf, mind you I have never been there, and I was just shocked at the stuff I saw. I mean I wanted two of everything that was in that store. It was amazing. It made me feel like a celebrity to even look at all the diamonds and Dior.
After a brief crowd break, the thickness begins to pick up and it’s to see Andre Leon host a game show. I finally push my way through the crowd to get a few shots.
Now I so wish I was 100 lbs at this moment because I would be able to fit in these small spaces in order to get better pictures. I mean I just felt like I was blocking everyone and I could not get anywhere.
Anyways after that I did a little more strolling around the store, in love with the décor. I definitely was underdressed with slacks and a shirt… I needed a gown to be in there.
So as I am about to leave I see a camera filming an ultra skinny girl in cheetah print so I went over to see what was going on. There were no crowds until someone shouted “Nicky Hilton.” Then people began to scurry over. Here are my attempts of a shot of her …. I finally got one at the end.
she even brushed my arm when she walked by …. Omg … lol
I have to say standing amongst the models and fashion enthusiasts I will never forget the smell. The stench resembled that of breath that you get when you haven’t eaten in a really long time ( what I like to call hungry breath), coffee and cigarettes. Typical… very typical.
So I get outside and the line is even longer and the guards are telling people that the celebs were all gone so there was no point n coming in, and he was right because Victoria Beckam came as quick as she arrived, as did RZ.
So I wonder around looking at everyone seeing who I thought was famous, but it was too hard to pin point because everyone was dressed so nice. I usually gage important people by who is dressed the best but in the fashion world, they may not really work.
So I head to YSL because I love him and their clothes. There are no celebs there but the champagne was flowing and they were not carding people. I didn’t drink of course, because I was working lol ( this blog is work).
YSL had a cool DJ and they had a raffle for a purse, which I wish I would win. I even saw a Hermes bag in real life and it was HUGE! The guy who wore it was WORKING IT. Look at the accessories!
After that I head to COACH and see people drawing on purses which was cool, but again, no celebs and the crowd was kind of dry.
Juicy was pretty crowded but I needed to move forward so I just took a picture of the outside.
Escada, who is in the whole financially, had a cute window display of live models that were actually eating pizza and drinking water. I was pinched by an old lady who told me to write my number on a piece of paper and hold it up the window, because after all, we were in New York. Lol silly lady.
So I was strolling to the less crowded part of the 5th avenue shopping area and I see that PRADA was closed with a police officer standing guard… umm wtf. Why are you guys closed. You suck.
Around the corner was Tiffany’s, which had outdoor carpet. Mind you, it was raining off and on all night. They were giving away lemonade and coffee.
Over all I think that this was an event that was pretty well executed. I think it was a good idea to get people involved in something that is kind of similar to the all-exclusive fashion week. I mean if I cant be under the tents watching the models, I rather have them elbow me in the back to get champagne at YSL right ? ehhh
I heard about a bunch of stores that had very successful turnouts because they had a wide amount of celebrity appearances. I think this was an important aspect of the whole night. I walked by stores that had little to no customers, the sales people were even sitting down chatting because they didn’t make the effort to bring in celebrities. Example: Club Monaco
Some stores said they would have run way shows, but definitely only have a screen projecting what one might call a “fashion show” lame!
I didn’t get to experience as much as a I wanted because I was late but I think I got the feel for it. I appreciated seeing the people who made clothes and put them together much more than actual entertainers or celebrities. The rush of being surrounded by such great minds really made me excited about my field of interest.
Here are some suggestions for a better Fashion’s Night Out next year:
- I do wish that some stores actually had sales on merchandise for the night because I definitely would have bought something, and people would have brought more.
- I also wish there were like RSVP lists in order to control the crowd
- I think there def should have been a dress code because it just seemed insane what some people thought was a good idea to wear.
- I think there should have been designated busses or shuttles taking people to certain stores so that they wouldn’t waste time trying to walk or getting lost.
- I think celebrities should be in every store and they should take shifts so that every store had at least one celeb at all times.
FNO Shirts need to be sold EVERYWHERE !
I absolutely loved this night, it made me want to be a New Yorker so bad. I hope that next time I go I will be able to go under the tents the next day.
FNO was such a success. I am so grateful for Anna and Michael for putting it all together. I mean it was kind of like I went to heave for like 2 hours. Running to catch the bus home that I almost missed doesn’t even matter to me.
Well I hope this inspires you all to attend next year. Because there def. will be a next year!
Love ya !
July 6, 2009
Rachel was born in Yonkers, New York September 1, 1971. She was raised in Millburn, New Jersey and attended the neighborhood middle and high school. As a teenager her love affair with fashion was born. Her mom took her to Paris and Zoe brought her first Luis Vuitton and it was lover at first site.
In 1993 she graduated from George Washington University with a major in sociology and psychology. As one of the most influential people in the fashion industry, Rachel Zoe decided it was best o move to New York upon graduating from college. There she worked for magazines like Gotham and YM. It was in New York were she snatched her first clients, the boy band heartthrobs Backstreet Boys, Teen Pop star Britney Spears, and a pre-daisy duke Jessica Simpson. She was working with her now former agency Magnet. In addition to her new clients, she was able to work with advertising agencies, beauty firms, magazine editors and fashion houses.
However she made her big splash as a fashion stylist when her and college sweetheart/ hubby, investment banker Roger Bernman moved to LA in 2004. In LA she managed to land client Nicole Richie, who was working with Paris Hilton on The Simple Life. She piled accessories, sunglasses, and maxi dresses on Nicole Richie and that began the revolution of what is called the “Zoe-bot.” That trend swept the nation and we can still see twinkles of her inspiration today, more commonly known as Bohemian chic.
So as she grew in stardom, she left her agency Magnet to join Todd Shemarya agency. From there she made a deal to write a style guidebook called “Style A to Zoe: The Art of Fashion, Beauty and Everything Glamour.” In the book she uses her experience as a celebrity stylist to advise readers about stylish entertainment, travel, home decorations, and wardrobe. From the moment her book hi the New York Times Best Seller List she catapulted herself into the media world. She appeared on all show fashion such as Americas Next Top Model and Project Runway. Bravo even leapt at the chance to provide her with her own television show called “ The Rachel Zoe Project” which gives views a glimpse into her life as a stylist, and accessories and clothing designer. The second season is set to air September 2009 and as long as it doesn’t clash with Gossip Girl, then it should have a decent audience. In the slight off chance that it does, program your TiVos.
As a stylist, she hasn’t really taken the traditional road of making her main focus her client. She allows herself to gain as much, and even more, publicity than the people she works with. She can be seen on red carpets wearing gowns equally or more expensive than her clients, she can be seen advertising Samsungs BlackJack on television and collaborating with Leiber luxury bags. Goodness, she has even made her way onto Perez Hilton’s celebrity gossip website., if that doesn’t SCREAM celebrity, than what does?
However, all her success didn’t come without controversy. I am sure you can take a wild guess, given her clientele, which consisted of the Olsen Twins, Misha Barton, Nicole Richie, and Lindsay Lohan, what do they all have in common? Their weight, or lack-thereof. Zoe was considered a bad influence on her client’s physique, which is why Nicole Richie fired her. All her clients have slowly disappeared physically upon hiring her. Rumors are that she would give her clients drugs to loose weight and promote anorexic behavior. She denies these claims, but I believe that if you were not doing anything to stop their behaviors, I consider that a form of promotion.
Referred to Anorexia’s Poster Girl, Rachel Zoe maybe a little thin but her bank account is rather large. She lives in Beverly Hill and claims to have countless pairs of shoes and more than $400 coats. She is able to afford her lavish wardrobe because she charges approximately $6,000 a day for her services!
Her heavy price tag and her stylish clients are still not impressive to the Queen of Fashion herself, Anna Wintour. In 2008, Miss Wintour uninvited Rachel to the Metropolitan Museum of Art Costume Ball because of her comment saying that she was more influential than Anna. Rachel retaliated by saying she wouldn’t even have time to go because of her filming schedule and client appointments. Likely story, honestly, what person that lives and breathes the fashion world would be too busy for what some call the Fashion Oscars? Puh-lease girlfriend, we know you were hurt. Heck, I would be too.
Regardless of her misfortunes in the media and her poor choice of words, she is still an important figure in the fashion world. I am completely against her sizist nature, but I do admire her for her accomplishments. She has been able to use clothing that was not made by her, style it and make a fad that was unstoppable. I admire her will to be recognized not as the servant to her client but as an equal. She said that she notices other stylists purposefully dressing down holding pins to support their clients, but she would rather dress on the same level as her client while being available to help them. She has worked her to get her name on bookshelves and on television to spread her style advise to all who would like to be informed. She is now even in the process of making a clothing and accessories line of her own that I am sure will be a hit. I have to say that I also recently signed up for her newsletter via twitter because her, she has a really good eye for the effortlessly chic look.
However, as a stylist, I do not think she has challenged herself. She has stuck with what she knows and has spread that around to all her clients who have become very hard to tell apart. I believe that she should think outside of the box she created when she first started and make another revolutionary trend, if she is as good as she claims it should be no problem. Also, I think a good way for her to show that she is anti-anorexia is to work with some of the heavier celebrities. Not the “ size 8 and 10” people she claims she worked with before, but people like America Ferrera or Queen Latifa so we can see how good she really is. But for now, I appreciate her work and positive contributions to fashion. She is inspiring in the sense that I can be a stylist without hiding behind my client. She also inspires me to find different styles and mix them together to see the masterpiece I can come up with.
Thanks for that Rachel Zoe, you have successfully blurred the line between the title of Celebrity Fashion Stylist and Fashion Stylist to the Celebrities.